No Way To Steal My Face: Proactive Defense Against Identity-Preserving Personalized Generation

Recent advances in diffusion models have enabled high-fidelity, identity-preserving image generation for personalized applications such as digital avatars and virtual try-on systems. However, their reliance on sensitive facial reference images raises growing privacy concerns. Existing defense mechanisms are primarily designed for training-based personalization and struggle to generalize to emerging training-free approaches, due to fundamental differences in their identity integration paradigms. To bridge this gap, we propose $\textbf{IDGuardian}$—the first generalizable and model-agnostic identity protection framework capable of defending against both training-based and training-free personalization methods. IDGuardian abstracts the personalization process into two critical stages: identity extraction and identity injection. It then introduces crafted adversarial perturbations to simultaneously disrupt both stages. Specifically, it degrades the identity features extracted by external encoders and establishes an adversarial conceptual bridge that misdirects the generative trajectory away from the target identity. Extensive experiments show that IDGuardian effectively protects identity across various personalization pipelines and model architectures, while remaining robust to post-processing, adaptive attacks, and cross-dataset generalization.