Location Seattle, WA

Description Amazon Advertising is one of Amazon's fastest growing businesses. Amazon's advertising portfolio helps merchants, retail vendors, and brand owners succeed via native advertising, which grows incremental sales of their products sold through Amazon. The primary goals are to help shoppers discover new products they love, be the most efficient way for advertisers to meet their business objectives, and build a sustainable business that continuously innovates on behalf of customers. Our products and solutions are strategically important to enable our Retail and Marketplace businesses to drive long-term growth. We deliver billions of ad impressions and millions of clicks and break fresh ground in product and technical innovations every day!

The Creative X team within Amazon Advertising time aims to democratize access to high-quality creatives (images, videos) by building AI-driven solutions for advertisers. To accomplish this, we are investing in latent-diffusion models, large language models (LLM), computer vision (CV), reinforced learning (RL), and image + video and audio synthesis. You will be part of a close-knit team of applied scientists and product managers who are highly collaborative and at the top of their respective fields.

We are looking for talented Applied Scientists who are adept at a variety of skills, especially with computer vision, latent diffusion or related foundational models that will accelerate our plans to generate high-quality creatives on behalf of advertisers. Every member of the team is expected to build customer (advertiser) facing features, contribute to the collaborative spirit within the team, publish, patent, and bring cutting edge research to raise the bar within the team.

Natick, MA, United States

The Company: Cognex is a global leader in the exciting and growing field of machine vision. This position is a hybrid role in our Natick, MA corporate HQ.

The Team: This position is for an experienced Software Engineer in the Core Vision Technology team at Cognex, focused on architecting and productizing the best-in-class computer vision algorithms and AI models that power Cognex’s industrial barcode readers and 2D vision tools with a mission to innovate on behalf of customers and make this technology accessible to a broad range of users and platforms. Our products combine custom hardware, specialized lighting and optics, and world-class vision algorithms/models to create embedded systems that can find and read high-density symbols on package labels or marked directly on a variety of industrial parts, including aircraft engines, electronics substrates, and pharmaceutical test equipment. Our devices need to read hundreds of codes per second, so speed-optimized hardware and software work together to create best in class technology. Companies around the world rely on Cognex vision tools and technology to guide assembly, automate inspection, and speed up production and distribution.

Job Summary: The Core Vision Technology team is seeking an experienced developer with deep knowledge of the software development life cycle, creative problem solving skills and solid design thinking, with a focus on productization of AI technology on embedded platforms. You will play the critical role of ** a chief architect **, who will lead the development and productization of computer vision AI models and algorithms on multiple Cognex products; with the goal of making the technology modular and available to a broad range of users and platforms. In this role, you will interface with machine vision experts in R&D, product, hardware, and other software engineering teams at Cognex. A successful individual will lead design discussions, make sound architectural choices for the future on different embedded platforms, advocate for engineering excellence, mentor junior engineers and extend technical influence across teams. Prior experience with productization of AI technology is essential for this position.

Essential Functions: -Develop and productize innovative vision algorithms, including AI models developed by the R&D team for detecting and reading challenging 1D and 2D barcodes, and vision tools for gauging, inspection, guiding, and identifying industrial parts. -Lead software and API design discussions and make scalable technology choices meeting current and future business needs.
-More details in the link below

Minimum education and work experience required: MS or PhD from a top engineering school in EE, CS or equivalent 7+ years relevant, high tech work experience

If you would like to meet the hiring manager at CVPR to discuss this opportunity, please email ahmed.elbarkouky@cognex.com

Inria (Grenoble), France

human-robot interaction, machine learning, computer vision, representation learning

We are looking for highly motivated students joining our team at INRIA. This project will take place in close collaboration between Inria team THOTH and the multidisciplinary institute in artificial intelligence (MIAI) in Grenoble

Topic: Human-robot systems are challenging because the actions of one agent can significantly influence the actions of others. Therefore, anticipating the partner's actions is crucial. By inferring beliefs, intentions, and desires, we can develop cooperative robots that learn to assist humans or other robots effectively. In this project we are in particular interested in estimating human intentions to enable collaborative tasks between humans and robots such as human-to-robot and robot-to-human handovers.

Contact pia.bideau@inria.fr The thesis will be jointly supervised by Pia Bideau (THOTH), Karteek Alahari (THOTH) and Xavier Alameda Pineda (RobotLearn).

Vancouver

Who we are Established in 2017, Wayve is a leader in autonomous vehicle technology, driven by breakthroughs in Embodied AI. Our intelligent, mapless, and hardware-agnostic technologies empower vehicles to navigate complex environments effortlessly. Supported by prominent investors, Wayve is advancing the transition from assisted to fully automated driving, making transportation safer, more efficient, and universally accessible. Join our world-class, multinational team of engineers and researchers as we push the boundaries of frontier AI and autonomous driving, creating impactful technologies and products on a global scale

We are seeking an experienced researcher to be a founding member of our Vancouver team! We are prioritising someone with experience leading projects in AI applied to autonomous driving or similar robotics or decision-making domains, inclusive, but not limited to the following specific areas: Foundation models for robotics or embodied AI Model-free and model-based reinforcement learning Offline reinforcement learning Large language models Planning with learned models, model predictive control and tree search Imitation learning, inverse reinforcement learning and causal inference Learned agent models: behavioural, oral and physical models of cars, people, and other dynamic agents

Challenges you will own You'll be working on some of the world's hardest problems, and able to attack them in new ways. You'll be a technical leader within our diverse, cross-disciplinary team, helping teach our robots how to drive safely and comfortably in complex real-world environments. This encompasses many aspects of research across perception, prediction, planning, and control, including:

Actively contributing to the Science’s technical leadership community, inclusive of proposing new projects, organising their work, and delivering substantial impact across Wayve. Leveraging our large, rich, and diverse sources of real-world driving data Architecting our models to best employ the latest advances in foundation models, transformers, world models, etc, evaluating and incorporating state-of-the-art techniques into our workflows Investigating learning algorithms to use (e.g. reinforcement learning, behavioural cloning) Leveraging simulation for controlled experimental insight, training data augmentation, and re-simulation Scaling models efficiently across data, model size, and compute, while maintaining efficient deployment on the car Collaborating with cross-functional, international teams to integrate research findings into scalable, production-level solutions Potentially contributing to academic publications for top-tier conferences like NeurIPS, CVPR, ICRA, ICLR, CoRL etc. working in a world-class team, contributing to the scientific community and establishing Wayve as a leader in the field

What you will bring to Wayve Proven track record of research in one or more of the topics above demonstrated through deployed applications or publications. Experience leading a research agenda aligned with larger organisation or company goals Strong programming skills in Python, with experience in deep learning frameworks such as PyTorch, numpy, pandas, etc. Experience bringing a machine learning research concept through the full ML development cycle Excellent problem-solving skills and the ability to work independently as well as in a team environment. Demonstrated ability to work collaboratively in a fast-paced, innovative, interdisciplinary team environment. Experience bringing an ML research concept through to production and at scale PhD in Computer Science, Computer Engineering, or a related field

What we offer you The chance to be part of a truly mission driven organisation and an opportunity to shape the future of autonomous driving. Unlike our competitors, Wayve is still relatively small and nimble, giving you the chance to make a huge impact

Vancouver

Who we are Established in 2017, Wayve is a leader in autonomous vehicle technology, driven by breakthroughs in Embodied AI. Our intelligent, mapless, and hardware-agnostic technologies empower vehicles to navigate complex environments effortlessly.

Supported by prominent investors, Wayve is advancing the transition from assisted to fully automated driving, making transportation safer, more efficient, and universally accessible. Join our world-class, multinational team of engineers and researchers as we push the boundaries of frontier AI and autonomous driving, creating impactful technologies and products on a global scale

Where you will have an impact We are seeking an experienced researcher to be a founding member of our Vancouver team! We are prioritising someone with experience actively participating in AI projects applied to autonomous driving or similar robotics or decision-making domains, inclusive, but not limited to the following specific areas:

Foundation models for robotics or embodied AI Model-free and model-based reinforcement learning Offline reinforcement learning Large language models Planning with learned models, model predictive control and tree search Imitation learning, inverse reinforcement learning and causal inference Learned agent models: behavioural and physical models of cars, people, and other dynamic agents Challenges you will own You'll be working on some of the world's hardest problems, and able to attack them in new ways. You'll be a key member of our diverse, cross-disciplinary team, helping teach our robots how to drive safely and comfortably in complex real-world environments. This encompasses many aspects of research across perception, prediction, planning, and control, including:

How to leverage our large, rich, and diverse sources of real-world driving data How to architect our models to best employ the latest advances in foundation models, transformers, world models, etc, evaluating and incorporating state-of-the-art techniques into our workflows. Which learning algorithms to use (e.g. reinforcement learning, behavioural cloning) How to leverage simulation for controlled experimental insight, training data augmentation, and re-simulation How to scale models efficiently across data, model size, and compute, while maintaining efficient deployment on the car Collaborate with cross-functional teams to integrate research findings into scalable, production-level solutions. You also have the potential to contribute to academic publications for top-tier conferences like NeurIPS, CVPR, ICRA, ICLR, CoRL etc. working in a world-class team, contributing to the scientific community and establishing Wayve as a leader in the field.

What you will bring to Wayve Proven track record of research in one or more of the topics above demonstrated through deployed applications or publications. Strong programming skills in Python, with experience in deep learning frameworks such as PyTorch, numpy, pandas, etc. Experience bringing a machine learning research concept through the full ML development cycle Excellent problem-solving skills and the ability to work independently as well as in a team environment. Demonstrated ability to work collaboratively in a fast-paced, innovative, interdisciplinary team environment. Desirable: Experience bringing an ML research concept through to production and at scale PhD in Computer Science, Computer Engineering, or a related field

What we offer you The chance to be part of a truly mission driven organisation and an opportunity to shape the future of autonomous driving. Unlike our competitors, Wayve is still relatively small and nimble, giving you the chance to make a huge impact Competitive compensation and benefits A dynamic and fast-paced work environment in which you will grow every day - learning on the job, from the brightest minds in our space, and with support for more formal learning opportunities too

Redmond, Washington, United States

Overview We are seeking a Principal Research Engineer to join our organization and help improve steerability and control Large Language Models (LLMs) and other AI systems. Our team currently develops Guidance, a fully open-source project that enables developers to control language models more precisely and efficiently with constrained decoding.

As a Principal Research Engineer, you will play a crucial role in advancing the frontier of constrained decoding and imagining new application programming interface (APIs) for language models. If you’re excited about links between formal grammars and generative AI, deeply understanding and optimizing LLM inference, enabling more responsible AI without finetuning and RLHF, and/or exploring fundamental changes to the “text-in, text-out” API, we’d love to hear from you. Our team offers a vibrant environment for cutting-edge, multidisciplinary research. We have a long track record of open-source code and open publication policies, and you’ll have the opportunity to collaborate with world-leading experts across Microsoft and top academic institutions across the world.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities Develop and implement new constrained decoding research techniques for increasing LLM inference quality and/or efficiency. Example areas of interest include speculative execution, new decoding strategies (e.g. extensions to beam search), “classifier in the loop” decoding for responsible AI, improving AI planning, and explorations of attention-masking based constraints. Re-imagine the use and construction of context-free grammars (CFG) and beyond to fit Generative AI. Examples of improvements here include better tools for constructing formal grammars, extensions to Earley parsing, and efficient batch processing for constrained generation. Consideration of how these techniques are presented to developers – who may not be well versed in grammars and constrained generation -- in an intuitive, idiomatic programming syntax is also top of mind. Design principled evaluation frameworks and benchmarks for measuring the effects of constrained decoding on a model. Some areas of interest to study carefully include efficiency (token throughput and latency), generation quality, and impacts of constrained decoding on AI safety. Publish your research in top AI conferences and contribute your research advances to the guidance open-source project. Other

Embody our Culture and Values

Seattle, US

Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We’re passionate about empowering people to craft beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We’re on a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity Photoshop ART is seeking a Research Scientist to join our inpainting R&D team focused on making significant progress in image generation/restoration, low level vision, image editing with an eventual posture toward productization. Individuals in this role are expected to be expert in identified research areas such as artificial intelligence, machine learning, computer vision, and image processing. The ideal candidate will have a keen interest in producing new science to advance Adobe products.

What you'll Do Work towards long-term results-oriented research goals, while identifying intermediate achievements. Contribute to research that can be applied to Adobe product development. Help integrating novel research work into Adobe’s product. Lead and collaborate on research projects across different Adobe divisions. What you need to succeed Ph.D. and solid publications in machine learning, AI, computer science, statistics, or scene semantic understanding. Experience communicating research for public audiences of peers. Experience working in teams. Knowledge in a programming language. Preferred Qualification 2 years of professional full-time experience preferred, but not required 2+ year(s) of internship with primary emphasis on AI research in image generation, low level vision, image restoration, and segmentation Experience in collaboration with a team with varied strengths. 4+ First-author publications at peer-reviewed AI conferences (e.g. NIPS, CVPR, ECCV, ICML, ICLR, ICCV, and ACL). Experience in developing and debugging in Python. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status.

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $129,400 -- $242,200 annually. Pay within this range varies by work location and may also depend on job-relate

As a systems engineer for perception safety, your primary responsibility will be to define and ensure the safety performance of the perception system. You will be working in close collaboration with perception algorithm and sensor hardware development teams.

The Autonomy Software Metrics team is responsible for providing engineers and leadership at Zoox with tools to evaluate the behavior of Zoox’s autonomy stack using simulation. The team collaborates with experts across the organization to ensure a high safety bar, great customer experience, and rapid feedback to developers. The metrics team is responsible for evaluating the complete end-to-end customer experience through simulation, evaluating factors that impact safety, comfort, legality, road citizenship, progress, and more. You’ll be part of a passionate team making transportation safer, smarter, and more sustainable. This role gives you high visibility within the company and is critical for successfully launching our autonomous driving software.

Location San Diego

Description

At Qualcomm, we are transforming the automotive industry with our Snapdragon Digital Chassis and building the next generation software defined vehicle (SDV).

Snapdragon Ride is an integral pillar of our Snapdragon Digital Chassis, and since its launch it has gained momentum with a growing number of global automakers and Tier1 suppliers. Snapdragon Ride aims to address the complexity of autonomous driving and ADAS by leveraging its high-performance, power-efficient SoC, industry-leading artificial intelligence (AI) technologies and pioneering vision and drive policy stack to deliver a comprehensive, cost and energy efficient systems solution.

Enabling safe, comfortable, and affordable autonomous driving includes solving some of the most demanding and challenging technological problems. From centimeter-level localization to multimodal sensor perception, sensor fusion, behavior prediction, maneuver planning, and trajectory planning and control, each one of these functions introduces its own unique challenges to solve, verify, test, and deploy on the road.

We are looking for smart, innovative and motivated individuals with strong theory background in deep learning, advanced signal processing, probability & algorithms and good implementation skills in python/C++. Job responsibilities include design and development of novel algorithms for solving complex problems related to behavior prediction for autonomous driving, including trajectory and intention prediction. Develop novel deep learning models to predict trajectories for road users and optimize them to run-in real-time systems. Work closely with sensor fusion and planning team on defining requirements and KPIs. Work closely with test engineers to develop test plans for validating performance in simulations and real-world testing.

Minimum Qualifications: • Bachelor's degree in Computer Science, Electrical Engineering, Mechanical Engineering, or related field and 6+ years of Systems Engineering or related work experience. OR Master's degree in Computer Science, Electrical Engineering, Mechanical Engineering, or related field and 5+ years of Systems Engineering or related work experience. OR PhD in Computer Science, Electrical Engineering, Mechanical Engineering, or related field and 4+ years of Systems Engineering or related work experience.Preferred Qualifications: Ph.D + 2 years industry experience in behavior and trajectory prediction Proficient in variety of deep learning models like CNN, Transformer, RNN, LSTM, VAE, GraphCNN etc Experience working with NLP Deep Learning Networks Proficient in state of the art in machine learning tools (pytorch, tensor flow) 3+ years of experience with Programming Language such as C, C++, Python, etc. 3+ years Systems Engineering, or related work experience in the area of behavior and trajectory prediction. Experience working with, modifying, and creating advanced algorithms Analytical and scientific mindset, with the ability to solve complex problems. Experience in Autonomous driving, Robotics, XR/AR/VR Experience with robust software design for safety-critical systems Excellent written and verbal communication skills, ability to work with a cross-functional team

B GARAGE was founded in 2017 by two PhD graduates from Stanford University. After having spent over five years researching robotics, computer vision, aeronautics, and drone autonomy, the co-founders set their minds on building a future where aerial robots would become an integral part of our daily lives without anyone necessarily piloting them. Together, our common goal is to redefine the user experience of drones and to expand the horizon for the use of drones.

The B GARAGE team is always looking for an enthusiastic, proactive, and collaborative Robotics and Automation Engineers to support the launch of intelligent aerial robots and autonomously sustainable ecosystems.

If you're interested in joining the B Garage team but don't see a role open that fits your background, apply to the general application and we'll reach out to discuss your career goals.

Vancouver, British Columbia, Canada

Overview Microsoft Research (MSR), a leading industrial research laboratory comprised of over 1,000 computer scientists working across the United States, United Kingdom, China, India, Canada, and the Netherlands.

We are currently seeking a Senior Researcher in the area of  Artificial Specialized Intelligence located in Vancouver, British Columbia, with a keen interest in developing cutting-edge large foundation models and post-training techniques for different domains and scenarios. This is an opportunity to drive an ambitious research agenda while collaborating with diverse teams to push for novel applications of those areas.  
  Over the past 30 years, our scientists have not only conducted world-class computer science research but also integrated advanced technologies into our products and services, positively impacting millions of lives and propelling Microsoft to the forefront of digital transformation.

Responsibilities Conduct cutting-edge research in large foundation models, focusing on applying large foundation models in specific domain. Collaborate with cross-functional teams to integrate solutions into Artificial Intelligence (AI) -driven system. Develop and maintain research prototypes and software tools, ensuring that they are well-documented and adhere to best practices in software development. Publish research findings in top-tier conferences and journals and present your work at industry events. Collaborate with other AI researchers and engineers, sharing knowledge and expertise to foster a culture of innovation and continuous learning within the team.

Excited to see you at CVPR! We’ll be at booth 1404. Come see us to talk more about roles.

Our team consists of people with diverse software and academic experiences. We work together towards one common goal: integrating the software, you'll help us build into hundreds of millions of vehicles.

As a Research Engineer, you will work collaboratively to improve our models and iterate on novel research directions, sometimes in just days. We're looking for talented engineers who would enjoy applying their skills to deeply complex and novel AI problems. Specifically, you will:

• Apply and extend the Helm proprietary algorithmic toolkit for unsupervised learning and perception problems at scale
• Carefully execute the development and maintenance of tools used for deep learning experiments designed to provide new functionality for customers or address relevant corner cases in the system as a whole
• Work closely with software and autonomous vehicle engineers to deploy algorithms on internal and customer vehicle platforms

Location Santa Clara, CA

Description Amazon is looking for a passionate, talented, and inventive Applied Scientists with a strong machine learning background to help build industry-leading Speech, Vision and Language technology.

AWS Utility Computing (UC) provides product innovations — from foundational services such as Amazon’s Simple Storage Service (S3) and Amazon Elastic Compute Cloud (EC2), to consistently released new product innovations that continue to set AWS’s services and features apart in the industry. As a member of the UC organization, you’ll support the development and management of Compute, Database, Storage, Internet of Things (Iot), Platform, and Productivity Apps services in AWS. Within AWS UC, Amazon Dedicated Cloud (ADC) roles engage with AWS customers who require specialized security solutions for their cloud services.

Our mission is to provide a delightful experience to Amazon’s customers by pushing the envelope in Automatic Speech Recognition (ASR), Machine Translation (MT), Natural Language Understanding (NLU), Machine Learning (ML) and Computer Vision (CV).

As part of our AI team in Amazon AWS, you will work alongside internationally recognized experts to develop novel algorithms and modeling techniques to advance the state-of-the-art in human language technology. Your work will directly impact millions of our customers in the form of products and services that make use of speech and language technology. You will gain hands on experience with Amazon’s heterogeneous speech, text, and structured data sources, and large-scale computing resources to accelerate advances in spoken language understanding.

We are hiring in all areas of human language technology: ASR, MT, NLU, text-to-speech (TTS), and Dialog Management, in addition to Computer Vision.

Open to Seattle, WA; Costa Mesa, CA; or Washington, DC

Anduril Industries is a defense technology company with a mission to transform U.S. and allied military capabilities with advanced technology. By bringing the expertise, technology, and business model of the 21st century’s most innovative companies to the defense industry, Anduril is changing how military systems are designed, built and sold. Anduril’s family of systems is powered by Lattice OS, an AI-powered operating system that turns thousands of data streams into a realtime, 3D command and control center. As the world enters an era of strategic competition, Anduril is committed to bringing cutting-edge autonomy, AI, computer vision, sensor fusion, and networking technology to the military in months, not years.

WHY WE’RE HERE The Mission Software Engineering team builds, deploys, integrates, extends, and scales Anduril's software to deliver mission-critical capabilities to our customers. As the software engineers closest to Anduril customers and end-users, Mission Software Engineers solve technical challenges of operational scenarios while owning the end-to-end delivery of winning capabilities such as Counter Intrusion, Joint All Domain Command & Control, and Counter-Unmanned Aircraft Systems.

As a Mission Software Engineer, you will solve a wide variety of problems involving networking, autonomy, systems integration, robotics, and more, while making pragmatic engineering tradeoffs along the way. Your efforts will ensure that Anduril products seamlessly work together to achieve a variety of critical outcomes. Above all, Mission Software Engineers are driven by a “Whatever It Takes” mindset—executing in an expedient, scalable, and pragmatic way while keeping the mission top-of-mind and making sound engineering decisions to deliver successful outcomes correctly, on-time, and with high quality.

WHAT YOU’LL DO -Own the software solutions that are deployed to customers -Write code to improve products and scale the mission capability to more customers -Collaborate across multiple teams to plan, build, and test complex functionality -Create and analyze metrics that are leveraged for debugging and monitoring -Triage issues, root cause failures, and coordinate next-steps -Partner with end-users to turn needs into features while balancing user experience with engineering constraints -Travel up to 30% of time to build, test, and deploy capabilities in the real world

CORE REQUIREMENTS -Strong engineering background from industry or school, ideally in areas/fields such as Computer Science, Software Engineering, Mathematics, or Physics. -At least 2-5+ years working with a variety of programming languages such as Java, Python, Rust, Go, JavaScript, etc. (We encourage all levels to apply) -Experience building software solutions involving significant amounts of data processing and analysis -Ability to quickly understand and navigate complex systems and established code bases -A desire to work on critical software that has a real-world impact -Must be eligible to obtain and maintain a U.S. TS clearance

Desired Requirements -Strong background with focus in Physics, Mathematics, and/or Motion Planning to inform modeling & simulation (M&S) and physical systems -Developing and testing multi-agent autonomous systems and deploying in real-world environments. -Feature and algorithm development with an understanding of behavior trees. -Developing software/hardware for flight systems and safety critical functionality. -Distributed communication networks and message standards -Knowledge of military systems and operational tactics

WHAT WE VALUE IN MISSION SOFTWARE Customer Facing - Mission Software Engineers are the software engineers closest to Anduril customers, end-users, and the technical challenges of operational scenarios. Mission First - Above all, MSEs execute their mission in an expedient, scalable, and pragmatic way. They keep the mission top-